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We stand by you
We stand by youFrom Women’s Day to Mother’s Day, we stand by you! The idea of Samsung’s ‘Madar Kenare To!’ user participation campaign (Being with you, Mother!) was based on
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With Vichy till Spring!
With Vichy till Spring! For the coming of 2019 spring and the introduction of Mineral-89 by CobelDarou, we wanted to invite our audience to experience a "new skin" with the
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Traffic! So what?
Traffic! So what? Being stuck in traffic has become a daily reality for most of us. Even though it would be great if it could go away, we have to
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Watch the Q
Watch the Q The Samsung QLED TV is an amazing technical feat in colour technology. We wanted to highlight this achievement by striking an emotional chord with our audience. The
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Cinemalt
Cinemalt A marriage of movies and authentic Bavaria malt Research showed us that a core part of Bavaria’s 0% Beer target market in Iran were movie fans. So we created
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Go beyond
Go beyond Encourage artists to use the S Pen on the Samsung Galaxy Note 8. The S Pen differentiates the Galaxy Note from other high end smartphones. We wished to
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This is Iran
This is Iran How can we make one movie on Iran encompassing the vision of the many rather than the one? We invited Iranians to send us a short film
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I am a woman
I am a woman Shaping a brand into much more than a sanitary pad We were approached by a maxi pad manufacturer in Iran, My Lady, to promote their range
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Football Mojo
Football Mojo It's not the football but the fever As with many other nations, football is a hugely popular sport in Iran. Bavaria drinkers in Iran are not typically football
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Heinz
Heinz Introducing the classic brand to a crowded local market Iranian local tomato sauce and mayo brands are very well known and established. Our challenge was to introduce Heinz to
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Ride with an astronaut
Ride with an astronaut Integrating an offline and digital experience Everyday millions of Iranians use the metro. Many pay more attention to their mobile devices rather than their surroundings. Was
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Up your game!
Up your game! A monitor designed for gamers Samsung launched the curved CF390 monitor to offer an immersive experience to game and design enthusiasts. We wanted to spread the word
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RT7000
RT7000 A fridge designed for freshness The Samsung RT7000 was a premium, high tech fridge, designed to keep groceries super fresh. Freshness is a claim made by most fridge brands.
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Do your best
Do your best A campaign challenging our audience to be their best We were approached by Samsung to promote a cooking competition and a road race in Tehran, with the
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Be you
Be you What does it mean to be yourself? The Samsung Galaxy A series is all about the free spirited individual. The non-conformist young spirit who is finding his or
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